UIView *bgColorView = [[UIView alloc] init];
[bgColorView setBackgroundColor:[UIColor redColor]];
[cell setSelectedBackgroundView:bgColorView];
[bgColorView release];
UIView *bgColorView = [[UIView alloc] init];
[bgColorView setBackgroundColor:[UIColor redColor]];
[cell setSelectedBackgroundView:bgColorView];
[bgColorView release];